Project Agora — Data Engineer

Project Agora is an ad-tech platform serving advertisers and publishers. I built the real-time analytics that turned raw campaign events into timely, reliable performance insight.

Overview

Delivered real-time insights on digital campaign performance to optimise spend and targeting for advertisers and publishers. Built scalable serverless big data applications for timely performance reporting and monitoring, ensuring that decision-critical metrics were fresh, accurate, and actionable.

Key Achievements

Delivered low-latency dashboards for pacing, CTR, and revenue, enabling proactive spend optimisation.
Implemented resilient streaming ingestion with idempotent processing to maintain accuracy under bursty loads.
Added monitoring and alerting around pipelines and APIs, reducing time to detect and recover from incidents.
Automated campaign data workflows and SLAs with cloud-native orchestration.

Technologies Used

GCP (Pub/Sub, Airflow, Workflows, Cloud Run).